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Promote with Leviathan NewsCrypto.com CEO Kris Marszalek has announced an aggressive company‑wide pivot to artificial intelligence and confirmed a 12% workforce reduction, framing the layoffs as part of a strategic realignment rather than a reaction to market weakness. In a post on X, Marszalek said Crypto.com is “joining the ranks of companies adopting enterprise‑wide AI” and warned that firms that do not pivot to AI “immediately will fail,” adding that companies which move slowly “will be left behind,” while those that pair “the best AI tools with top‑performers” can achieve scale and precision previously impossible. He described the cuts as targeting roles that do not fit the new AI‑centric operating model, stating that affected staff have been notified and are receiving transition support. Reporting from The Straits Times, cited by other outlets, indicates that about 180 employees, roughly 12% of Crypto.com’s global headcount, were affected, with particularly heavy impact in growth and customer relationship management teams. This is at least the third major round of layoffs at the Singapore‑headquartered exchange in four years, but Marszalek has emphasized AI as the primary rationale this time, positioning it as an “upgrade” to a smaller, more AI‑augmented workforce rather than a cost‑cut driven by crypto market conditions. The move comes amid Crypto.com’s broader push to brand itself as an AI‑forward company, including its acquisition and relaunch of the AI.com domain and high‑profile marketing moves, and follows the closure of U.S. SEC probes in 2025 that had previously weighed on the firm. For the broader industry, the announcement underscores how large exchanges are increasingly using AI not only for trading and risk tools but as a justification for structural workforce changes, raising ongoing debates about automation, job displacement, and competitive pressures in Web3.
AI-generated background, compiled from web sources — not editorial content.
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