Disney Invests $1 Billion in OpenAI, Opening Sora to 200+ Disney, Marvel, Pixar, and Star Wars Characters for AI-Generated Video Content

"The rapid advancement of artificial intelligence marks an important moment for our industry, and through this collaboration with OpenAI we will thoughtfully and responsibly extend the reach of our storytelling through generative AI, while respecting and protecting creators and their works,” Disney CEO Bob Iger said in a statement.

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